Taxi vs Bus
Scottish Council wanted to produce a VISUALISATION of their transport service, displaying the variations and TRAFFIC FLOW
The aim was to explore and identify areas of particular activity to provide some insight into how TRANSPORT SERVICE COULD BE IMPROVED
The Data Solution
The APP asks the user to enter: Year/Quarter/Week/Day/Time and then shows plotted routes (lines) on a map of the area: the more the journeys, the thicker the lines appear, showing the “hot spots”
DATA CLEANING work was carried out, transforming taxi companies data into R code, to be able to use it in a specially designed app,
This provides the council with some insight to make INFORMED DECISIONS on whether putting a bus service in place rather than subsidising the taxi service
– What times do you think would be “hot spots”?
– What other uses could this app be used for (using different data)?